Learn more about Second Nature
The industry's only Resident Experience Platform brings together resident benefits and streamlined onboarding. Book your demo to learn how to deliver personalized experiences that residents pay and stay for.
If I could describe Resident Onboarding Lift in one sentence, it would be time saver. We save a tremendous amount of time on each lease that we do. And then when you compile that over many leases in a month, turns into something that's very significant.
I am Scott King. I am the founder and CEO of Collaborate Real Estate Group. We are a third party property management company that is based out of Memphis, Tennessee.
In the property management space, we're in the service business. We service our clients, which are our homeowners, but we also service our residents, which are our customers. There's a lot of different addendums and add-ons that go in with the lease. And that requires somebody to be adding those things on and doing that work in order to ensure that we have lease compliance.
By being able to have Second Nature help with that lift, it frees our agents up to be able to spend time nurturing relationships, which is what we really want them doing.
The feedback that we're getting from the leasing team is that there are a lot fewer questions during the move in process. So pre- and post-lease signing, where our staff is now able to focus a lot more on the relationship with that resident versus answering some very basic questions that should be handled during those times.
My experience with Second Nature has been the best vendor relationship that I've had in the business and I've been in the business since 2009, time and time again, that value add of what they've brought to the table has been extremely tremendous. They're constantly looking for ways to solve solutions and to come up with creative ways to take pain off of property managers and make their lives a little bit easier.
CUSTOMER
Scott King, Founder & CEO
LOCATION
Memphis, TN
DOORS
350
PRODUCTS
Resident Benefits Package, Group Rate Internet, Resident Onboarding Lift
Scott King is the Founder and CEO of Collaborate Real Estate Group. He has two decades of experience in property management, often serving at some of the largest single-family management firms in the country. Scott founded Collaborate Real Estate Group to bring a hands-on, quality-over-quantity approach to single-family property management in Memphis. He leads asset strategy, owner relationships, and the company's long-term direction.
100%
of eligible leases signed through Resident Onboarding Lift
5%
of residents opted to upgrade at least one benefit
The feedback that we're getting from the leasing team is that there are a lot fewer questions during the move in process.
Scott King, Collaborate Real Estate Group
The industry's only Resident Experience Platform brings together resident benefits and streamlined onboarding. Book your demo to learn how to deliver personalized experiences that residents pay and stay for.